WILL.I.AM 'SCREAM & SHOUT' (FEATURING. BRITNEY SPEARS) | VIDEO PREMIERE |

'Scream & Shout' is the newest track from Will.I.Am, the follow up to UK #1, 'This Is Love' featuring Dutch songstress Eva Simons. However, this time he's upgraded from little known Eva, to global megastar, Britney Spears.

And, the song is yet another trippy dance track, that takes you a few listens to really 'get', after originally thinking "well... this is just weird". Although, admittedly, Britney's bizarre accent and pronunciation of 'club', is still weird - yet, part of the charm of Queen Britney. Matching this trippiness of the song, comes a very trippy and unusual video - something you come to expect from Black Eyed Peas' very own Will.I.Am, and this video is hardly a million miles away from the highly technological video of 'Boom Boom Pow'.

The futuristic feel shines through in the form of plenty of cloning, and let's face it, who wouldn't want more Britney in their lives? There's Will.I.Am wearing a hat that declares himself as king (that's dope), there's plenty of product placement, but for products that are actually Will.I.Am related, and heads on disco balls. It all makes perfect sense really.

Britney certainly looks at her best in the video, without doubt, oozing sexiness in her tight black number, boosting her cleavage somewhat. Her look has been described as that of a 'sexy librarian', which is an interesting concept - but not one that immediately sprung to my mind. It's great to see her back, still looking as stunning as ever.

But, all in all, a very interesting video for a video that was just shot in a white/black studio - and plenty of gif-worthy moments from Britney cloning herself. Such as this:

And, just incase you can't tell what she's saying, it's the return of the infamous BRITNEY BITCH! catchphrase, that begun way back with Gimme More.

'Scream & Shout' premiered on X Factor USA, and is sitting at #1 on US iTunes. The UK release date is currently unknown, but we think this is definitely one to watch in 2013 - as it looks set to blow up.